Kamloops SEO

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Kamloops SEO Company

Search Engine Optimization (SEO) is a field that I find very interesting, it is an area that is constantly evolving and always becoming a little more challenging to get ahead. SEO stands out to me because to be successful at it, you need to have good knowledge and skills in multiple areas which include programming, web design, graphic design, copywriting, and traditional marketing.

It is my guarantee that if we work together on a SEO project I will do much more than install a simple plugin such as Yoast. For every website that I work on, I go very in-depth and cover all aspects large and small. With my years of experience, I have found that there are many small details that are often overlooked, but when optimized correctly they can make a big difference (getting more traffic + getting a higher ranking). I utilize all of the newest technology and tools for keyword research, link-building strategies, content development, and citation building. My end goal is to provide you and your business with the most valuable as possible. If you are serious about improving your Google ranking, please contact me below.

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MC Web Studio in the Google Local pack for Kamloops SEO.
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"Don't Build Links, Build Relationships"

Rand Fishkin

Grow Traffic & Increase Your Sales

I Will Help You Appear On The 1st Page of Google!

Depending on your business goals and timeline, here are the different types of Search Engine Optimization I can assist with:

Full Stack SEO Services

  • On-Page Optimizations
  • Content Creation & Content Optimization
  • Backlink Building
  • Brand SERPs
  • Off-Page Optimizations
  • Local Search Engine Optimization + Google Business Profiles
  • Technical Optimizations
  • Google Penalty Recovery
  • Google Core Web Vitals
  • Google Search Console
  • Google Analytics
  • Google Keyword Planner
  • And More..

Grow Traffic & Increase Your Sales

I Will Help You Appear On The 1st Page of Google!

Depending on your business goals and timeline, here are the different types of Search Engine Optimization I can assist with:
  • On-Page Optimization
  • Off-Page Optimization
  • Local Search Engine Optimization + Google My Business
  • Technical Optimization
  • Google Core Web Vitals
  • Search Engine Results Page Optimization (SERP)
  • Google Search Console
  • Google Analytics
  • Google Keyword Planner

Kamloops Search Engine Optimization Company

Grow Your Business With SEO!

I offer full stack SEO services to help your business grow in all areas.
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On-Page Optimization

seo-1

Off-Page Optimization

seo-2

Local Optimization

audit

Content Audits + Strategy

Monthly Reporting

Technical Optimization

analysis

Link Building Strategies

Kamloops Search Engine Optimization Company

Grow With SEO!

I offer full stack SEO services to help your business grow in all areas.

On-Page Optimization

Off-Page Optimization

Local Optimization

Content Audits + Strategy

Technical Optimization

Link Building Strategies

Get SEO Training From MC Web Studio

Learn the fundamentals of SEO to rank your website higher on Google.This is perfect for small business owners, marketing agencies, and anyone who wants to start a career in SEO.
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What Is SEO? Here Is The Quick Version ⚡⚡

On-Page SEO

On-Page Search Engine Optimization: Is everything that is visible to you on your website. This includes your website pages, all of the content, page titles, meta descriptions, heading tags (H1-H6) and more!
Also involved with On-Page SEO is keyword research. This is the part where you find out which words potential customers are using to find your business, blog, products, and services. If you are not doing your research and homework, you may be optimizing your page for something completely unrelated to your business. Please do not guess or assume what your customers are searching – the slightest change in keywords can result in higher difficulty and fewer visitors.
  • Internal and external links
  • URL structure and permalinks
  • File names
  • Images
  • Alt tags or Alternative text
  • Anchor texts

What Is SEO? Here Is The Quick Version

On-Page SEO

On-Page Search Engine Optimization: Is everything that is visible to you on your website. This includes your website pages, all of the content, page titles, meta descriptions, heading tags (H1-H6) and more!
  • Internal and external links
  • URL structure and permalinks
  • File names
  • Images
  • Alt tags or Alternative text
  • Anchor texts
Also involved with On-Page SEO is keyword research. This is the part where you find out which words potential customers are using to find your business, blog, products, and services. If you are not doing your research and homework, you may be optimizing your page for something completely unrelated to your business. Please do not guess or assume what your customers are searching – the slightest change in keywords can result in higher difficulty and fewer visitors.

Off-Page SEO

Off-Page Optimization are the efforts that happens off of the site, and are not visible to a website visitor. This is a combination of developing and building working relationships along with a detailed backlink strategy. When everything comes together (blogging, outreach, guest posts, and social signals) your backlink profile will start to strengthen and your website authority will increase. This higher authority will make it easier to rank for more competitive keywords.
Webpage saying technical SEO

Technical SEO

This is exactly how the name sounds! The more technical side of SEO. This consists of areas such as website security, website speed, code cleanliness, crawlability, indexing, and schema markup.

One of the more recent updates in the technical area is the Google Core Web Vitals and this relates to the user experience. The Core Web Vitals focus on responsiveness, load time, and visual stability. These ranking signals should not be ignored when optimizing or designing a website.

MC Web Studio in the Google Map Pack.
MC Web Studio Can Help With Local SEO!

Local SEO

Local SEO is what is used to help rank your website or business locally! This consists of a strong citation profile and a highly optimized Google  Business Profile (filling out every piece of information while including good detail) as well as good on-page SEO. What most businesses want to achieve is a spot in the “Local 3-Pack“, this is a position on the first page of Google directly under the map at the top of the page.

When working on your Google Business Profile there are a few sections that you should not forget to fill out. In my opinion, it is best to fill out everything but never skip the business category, name, address, and telephone number. With a category and name, you can show up on maps when your account is verified.

Local SEO

Local SEO is what is used to help rank your website or business locally! This consists of a strong citation profile and a highly optimized Google My Business Profile (filling out every piece of information while including good detail) as well as good on-page SEO. What most businesses want to achieve is a spot in the “Local 3-Pack“, this is a position on the first page of Google directly under the map at the top of the page. When working on your Google My Business page there are a few sections that you should not forget to fill out. In my opinion, it is best to fill out everything but never skip the business category, name, address, and telephone number. With a category and name, you can show up on maps when your account is verified.
MC Web Studio in the Google Map Pack.

Technical SEO

This is exactly how the name sounds! The more technical side of SEO. This consists of areas such as website security, website speed, code cleanliness, crawlability, indexing, and schema markup.

One of the more recent updates in the technical area is the Google Core Web Vitals and this relates to the user experience. The Core Web Vitals focus on responsiveness, load time, and visual stability. These ranking signals should not be ignored when optimizing or designing a website.

Search Engine Optimization Best Practices

White Hat SEO

Gray Hat SEO

Black Hat SEO

Out of the 3 SEO options above, White Hat is your best choice as it follows the Webmaster Guidelines set out by Google. Here you are providing website visitors with high-quality content relevant to your industry and you are able to provide them with answers to any questions they may have. This applies to MOST industries BUT there are a few industries where people should not give advice…..

And these are anything related to your money or life.

Your Money Your Life (YMYL) SEO

There are certain industries where it is NOT okay for anyone to give out advice. This includes the areas of medical/healthcare, finance, safety, and legal advice. Any work, blog, or social post should be done by professionals in the respected fields or at the bare minimum reviewed by them.

Giving out wrong or misleading information can cause harm to people who are taking in that information.

YMYL content follows the E-E-A-T principle, and that means information that is put out should have Experience, Expertise, Authority, and Trust behind it.

A plush character pointing at a board.

Kamloops SEO: Frequently Asked Questions

Yes it is possible to rank your website for a number one position or a rich result like a featured snippet. This can be very close to the top, but at the very top is for paid ads.
It depends. To get your website ranked in a good position on the first page, it is dependent on your industry and how competitive it is, the desired cluster of keywords, and the level of On-Page and Off-Page optimization completed. For example, let’s say you are the owner of a winter sporting goods store that only sold vintage outerwear and gear. In Kamloops, it would be safe to guess that you would be one of the only store owners like this in the city. Since there would be minimal competition, it would be much easier to rank for specific keywords and land a better ranking position. Now let’s say you own a real estate agency and you are chasing after that first page position on Google. This task would be more difficult than the above because competition is higher and there would be many players competing for the best keywords. To out rank a competitor you would have to be completely optimized in all SEO areas (on-page, off-page, technical) while producing valuable and trustworthy content for visitors.
You can pay for backlinks, but it is highly recommended that you do not. These links are of low quality, and when Google sees a major spike in backlinks, it is a red flag. This can result in your website being penalized (losing all of your current traffic) or shut down. Your website should always have a natural looking backlink profile when you obtain links correctly.

The four main types of SEO are On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO.

To have strong SEO results and rank on the SERPS your website must have solid foundations in each type of SEO.

Kamloops SEO: Frequently Asked Questions

Yes it is possible to rank your website for a number one position or a rich result like a featured snippet. This can be very close to the top, but at the very top is for paid ads.
It depends. To get your website ranked in a good position on the first page, it is dependent on your industry and how competitive it is, the desired cluster of keywords, and the level of On-Page and Off-Page optimization completed. For example, let’s say you are the owner of a winter sporting goods store that only sold vintage outerwear and gear. In Kamloops, it would be safe to guess that you would be one of the only store owners like this in the city. Since there would be minimal competition, it would be much easier to rank for specific keywords and land a better ranking position. Now let’s say you own a real estate agency and you are chasing after that first page position on Google. This task would be more difficult than the above because competition is higher and there would be many players competing for the best keywords. To out rank a competitor you would have to be completely optimized in all SEO areas (on-page, off-page, technical) while producing valuable and trustworthy content for visitors.
You can pay for backlinks, but it is highly recommended that you do not. These links are of low quality, and when Google sees a major spike in backlinks, it is a red flag. This can result in your website being penalized (losing all of your current traffic) or shut down. Your website should always have a natural looking backlink profile when you obtain links correctly.

The four main types of SEO are On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO.

To have strong SEO results and rank on the SERPS your website must have solid foundations in each type of SEO.

Get In Touch With MC Web Studio

If you are looking to improve your Google rankings 📈 and get more leads,  send me a message and I will be glad to help!
Contact Michael
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Freelance Search Engine Optimization (SEO) Specialist and Web Designer based out of Kamloops, British Columbia.
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